The question was asked on a popular discussion board,
and Paul answered it in depth from his perspective. Here is his answer, quoted
verbatim.
"Yanik Silver, Marlon Sanders, Terry Dean, and Paul Myers"
Ummm... A song from Sesame Street comes to mind ...
"Three of these things belong together. One of these things is
not the same..." ;)
That's extremely flattering company to be in, but (outside of my
writing) I'm not at all sure I belong in that list. Since you asked how you'd
get me to do a joint venture, though, I'll be happy to answer for myself.
First, I recommend that you grab a copy of "First
Contact," at www.talkbiz.com/contact.pdf
- It's free, and it's got some extremely good suggestions (if I do say so
myself) for getting a JV started.
For me, there are a number of issues involved. Note that, since I
don't even know who you are, I have no idea which (if any) of these apply to you
personally. These are general comments.
1.
Be different.
I am not going to do a JV that amounts to "Plug my book
and I'll give you 50%." That's an affiliate deal. I can find all of those I
want. I buy enough books and tapes that I have tons of things I could promote.
Problem is, very few of them are good enough that I'm willing to put my name
behind them.
This doesn't mean I won't do the deal if it's a straight affiliate
set-up. Just that it has to be MORE than that.
2.
Know who you're
talking to.
NOTHING bothers me as much as a generic pitch that I know has been sent to umpteen zillion people. Often, the emails don't even address me by name, and are for products that ...
End chapter sample