Joe Vitale chapter sample


Three years ago a fellow by the name of Larry Dotson sent me an email. It was brief and to the point. He said he had written a book about hypnotic writing and he wanted to know if I would take a look at it. He said if I liked it, he hoped I would give him an endorsement.

His email was brief, polite, and relevant. I immediately replied and told him to send the book. He did.

I loved the book so much that I almost begged to be the co-author of it. Larry agreed. Together we added new material to the book, rounded it out, and released it as "The Hypnotic Writing Swipe File." It's been a bestseller ever since. See http://www.HypnoticWritingSwipeFile.com

And since that first email, Larry and I have coauthored seven more books.

How Larry contacted me is how I want anyone to contact me:

  1. By email.
  2. Telling me what the item is about in one or two lines.
  3. Telling me what you would like me to do.

That's it. Anything more and you risk not even having your email read. Send me what is the equivalent of a "query letter." If I want to know more or see more, I'll ask.

I've had many people write me long, windy letters trying to state their case and convince me to help promote their products. Most of the time they bored my pants off.

And I really hate it when they send attachments. Back when I was on a dial-up connection, anyone sending me a book, audio, or video as attached files in email made my blood boil.

There's nothing like sitting at your computer waiting for unknown files to download minutes to hours later, only to discover it's unrequested and unimportant.

Arggghh!

As for what I'm looking for, I think anyone who contacts me should be aware of my interests. I'm known for marketing, copywriting, spirituality, personal growth and fast healings. If your product doesn't fall anywhere near those categories, you probably shouldn't be writing to me. 

I urge people to check out ...

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